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Brand Experience
Bomb Pop
I created a multi-part campaign with Bomb Pop including social media videos as well as an in-person activation.
The first video received over 20 Million views on TikTok and was part of a campaign that led to a 30% Increase in sales, one of the biggest years for Bomb Pop.
I along with a team from Gale Agency went to several locations in NYC to hand out Bomb Pops.
As an artist I love to bring a unique touch of fun to every campaign I work on. I had the idea to air brush an outfit with Bomb Pop inspired characters and designs, and I painted the cart we used for the activation in the same style.
I created a bold, visually-driven campaign with Timberland that centered around the message of self-expression and confidence.
As part of the campaign, I hand-painted a custom pair of Timberland boots using leather paint and showcased them in front of my painted car.
The campaign was shared across both Instagram and TikTok, along with Timberland's social channels.
I partnered with Crayola on a playful and creative campaign designed to showcase the versatility of their art supplies.
Crayola sent me a box filled with a variety of materials, and I challenged myself to use every single one.
The goal was to highlight how Crayola products can inspire artists of all kinds to think outside the box and embrace imagination in unexpected ways.
As an artist, I love bringing humor and originality to my work, and this video was a fun way to merge character-driven storytelling with artistic exploration.
I collaborated with Pilot Pen to promote their new line of FriXion erasable pens in a campaign centered around creative freedom and embracing imperfections.
In my content, I highlighted my philosophy of being an “imperfectionist”—encouraging artists to create boldly without the fear of making mistakes.
The erasable quality of the pens paired perfectly with my art style and message.
As an artist, I’m passionate about using my work to inspire others to let go of perfection and just create—and this campaign was the perfect opportunity to share that.